Under Armor came to us to do a series of Ar experiences centered around new technologies they were debuting around some of their new running shoes .  These shoes were to use Ar to promote their interconnectivity with their  flagship App and Microchip tech built right into shoe.  The ultimate coaching tool to help athletes and everyday enthusiast  reach their fitness goals

Duties :  3D Lead,  Art Direction, Cinematic Camera Animations,   Lighting 
Software:  Unity 
One of the hardest things when it comes to AR as a creative is showing what Ar is outside of the phone or tablet.  Many of contributions to projects like this while at Nextnow not only came in form  3D art direction and guidance during production but what really shined and is one of my favorite parts is creating smaller projects like this one which helps tell the story of  the how.   Many times after the project is I would strip the project down to its essential and then  treat the project as product and capture cinematic segments showing different features of the project for internal Case studies and general portfolio use. 
I Crafted and Created a series of Cinematic Camera Animations using Unity's Procedural Camera Animation  tools allowed me to capture the project in a unique way 
Duties :  3D Lead,  Art Direction, Cinematic Camera Animations,   Lighting 
Software:  Unity 

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